Find the leak
Two weeks in your analytics, your ad account and your competitors’ rankings before we recommend anything.
Digital marketing agency · Bengaluru
Six channels. One number that matters.
Search, paid, social, content, brand and web — run by one team against one target, so you stop paying six people to argue about who earned the lead.
Certified partner
- Google Partner
- Meta Business Partner
- Shopify Partner
- GA4 Certified
42 brands scaled. ₹6.4Cr ad spend managed. 4.1× median blended return. 91% client retention. 5 yrs in market.
The client list
Growth partner to businesses across seven sectors.
Education, healthcare, real estate, hospitality, ecommerce, travel and finance. Different funnels, same discipline.
Apex Realty
Northline Clinics
Saffron & Salt
Verde Travel
Kadamba Learning
Meridian Finserv
Loomhouse
Bela Interiors
Trailmark Hotels
Studio Nine
Who we are
A marketing team that sits inside your business.
We started in 2021 with six people and one rule: nobody sells a channel they cannot defend in a review meeting. Today we are strategists, media buyers, designers, writers and developers under one roof in Bengaluru — and the person who pitched your account is the person running it.
Place the bet
A written plan with a budget split, a schedule and the one metric we agree to be judged on.
Ship it
Creative, media and landing pages go live together. No waiting on a handoff between three teams.
Cut and compound
Monthly review against the plan. What is working takes budget from what is not. Then we go again.
Back to 01 — every month, with the previous month’s data
Where to start
Most clients arrive with one of two problems.
Both lead to the same process. Start wherever it hurts most — you do not have to buy all six channels on day one.
Door A · Visibility
“Nobody can find us.”
Your competitors show up for the searches your buyers make. You do not — and you are not sure why.
- This is you if
- You rank for your brand name and almost nothing else
- Your site was built once in 2019 and never touched again
- Every lead comes from referrals, and referrals are flat
- You leave with
- A search and content engine that keeps compounding
Door B · Conversion
“We’re spending, not selling.”
Traffic is fine. Enquiries are not. The money goes out every month and nobody can point to what it bought.
- This is you if
- Your cost per lead climbs every time you raise budget
- Sales says the leads are junk and marketing disagrees
- Your reports show impressions, not revenue
- You leave with
- A funnel where every rupee has a job and a receipt
What we run
Six disciplines that report to one number.
Most agencies sell you channels. We sell the outcome the channels are supposed to produce — and we’ll tell you when one of them is not earning its place.
Search engine optimisation
Rank for the searches that end in a purchase, not the ones that only look good in a traffic graph.
TechnicalLocalContent
Paid search & social
Google and Meta spend we defend line by line. Every rupee has a job and a report that proves it did it.
Google AdsMetaRemarketing
Social media marketing
A feed people follow on purpose, with a plan behind every post and a calendar you can see a month out.
StrategyReelsCommunity
Web development
Sites that load in under two seconds on a mid-range phone, because that is what your buyer is actually holding.
Next.jsShopifyCRO
Brand design
Identity work that survives contact with a crowded market — and still reads at forty pixels wide.
IdentityPackagingGuidelines
Content marketing
Writing that answers the question your buyer actually typed, in words they would recognise as their own.
EditorialVideoEmail
Selected work
Four numbers we’re happy to be judged on.
Every one of these started with a client who had already tried an agency. The full breakdowns include what did not work.
Apex Realty
3.4×
Organic traffic · 5 months
A Bengaluru developer went from page four to page one on nine priority terms, with no paid support.
Northline Clinics
−61%
Cost per consult · 1 quarter
Six-clinic group, ₹544 down to ₹212 per booked consultation after we rebuilt the funnel.
Saffron & Salt
2.8×
Direct bookings · 7 months
A restaurant group that was handing 22% of every cover to aggregators now takes most tables direct.
Kadamba Learning
₹1,180
Cost per enrolment · from ₹3,400
An edtech brand cut acquisition cost by two-thirds by killing three of its five channels.
The alternatives
Everyone owns a slice. We own the whole funnel.
A freelancer runs one channel well. A full-service agency runs six, badly, through six juniors. An in-house hire knows your business but cannot be six specialists at once.
| What matters | Heylix | Freelancer | Full-service agency | In-house hire |
|---|---|---|---|---|
| All six channels under one plan | — | — | ||
| Senior people on your account, not juniors | — | |||
| Reporting tied to revenue, not impressions | varies | — | varies | |
| Creative and media in the same room | — | — | — | |
| Scales up without a new hire | — | — | ||
| Knows your sector’s funnel already | varies | varies | ||
| No lock-in contract | — | — |
How we show up
Run on data. Staffed by humans.
Four things you’ll notice in the first month, and every month after.
We test like scientists
Every spend decision starts as a written hypothesis. If the data says we were wrong, we say so in the report.
Shipping beats planning
A live campaign teaches you more in a week than a strategy deck does in a month. Speed is a growth lever.
Plain language, always
Four-page reports you can read without a glossary. If we cannot explain it simply, we do not understand it yet.
We’ll tell you to stop
If a channel is not paying for itself, we recommend cutting it — even when it is a channel you pay us to run.
In their words
What clients say when we’re not in the room.
They killed a channel we'd funded for two years. That conversation cost them money and won them our trust.
The monthly report is four pages and I understand all four. Our last agency sent forty and I understood none.
We came for social and stayed for the brand work. Three years on, they still pick up the phone on a Sunday.
Same two people from the pitch are still on our calls a year later. That alone put them ahead of the last three.
Questions, answered
Before you get on the call.
Straight answers to the things people ask us in the first ten minutes.
What does an engagement actually cost?
Retainers start at ₹45,000 a month for a single channel and scale with scope. Ad spend is separate and always paid directly by you to the platform, never through us. You will get a fixed quote after the audit, not an hourly estimate that drifts.
Do I have to buy all six services?
No. Most clients start with one or two and add channels once those are paying for themselves. We would rather grow with you than sell you a bundle you cannot use yet.
How fast will we see results?
Paid channels show signal in two to three weeks. Search and content take three to six months before the curve bends — anyone who promises page one in thirty days is either lucky or lying. You will get a monthly report either way.
Are we locked into a long contract?
Three-month minimum, because nothing meaningful happens in less than that. After that it is month to month. We would rather earn the next month than enforce a clause.
Who actually works on my account?
The people who pitched it. You will have a named lead and direct access to the specialists running each channel — no account manager relaying messages between you and the person doing the work.
What size businesses do you work with?
Mostly SMEs and funded startups already spending on marketing and serious about growing. If you are pre-revenue and testing an idea, we are probably not the right spend yet — and we will tell you that on the call.
Do you work with clients outside Bengaluru?
Yes. We are based in Bengaluru and work with clients across India. Local SEO for a multi-city business is one of the things we do most.
What happens in the free audit?
You send your site and the last three months of numbers. Within 48 hours we come back with what we would fix first, in priority order, and roughly what it would take. It is yours to keep whether or not you hire us.
Free · no obligation · 48-hour turnaround
Tell us what isn’t working.
Send your site and your last three months of numbers. We’ll come back with what we’d fix first — whether or not you hire us.